Why the magic of being small?
Most business books and websites are geared towards businesses that require investment or have great plans for growth and employment. The reality is that 96% of UK businesses are micro businesses and of those sole traders make up 76%. That’s a lot of microentrepreneurs.
And as any microentrepreneur will tell you, starting a business is not an easy ride.
Starting and building a business when it is just you, is a very different proposition to starting and growing a business when you have partners and finance.
So this site is designed to help you to build and grow your micro business until it sustains and supports you.
Once you have got to that point, you may decide that you want to grow your business and employ people but we want to help you get the foundations right first.
Create your own job
Why? Because you get to choose!
You get to decide how you spend your time.
You get to choose who you work with.
You get to choose the kind of work that you do.
And when you figure out the secrets to getting the right customers, you have control over your own life and destiny.
And I think having the ability to control your life in this way is the true secret of happiness.
My wish for you
My wish for you is that you find and embrace your inner microentrepreneur and go out and create your own future, discover how to attract your customers and make a great living doing work you enjoy.