by Alison Bradford | Feb 27, 2020 | Business
When working with a new client who wants to start making more money in their business, without putting in more hours, one of the first areas I’ll be prying into is their pricing strategy. And time and time again I see the same 5 mistakes cropping up, holding their...
by Deborah Rowe | Feb 26, 2020 | Business
..Do you know the things in life they’re hoping for? If not, why not? Having a complete picture of a specific ‘ideal customer’, or persona, can help you to develop the right products and services just for them. If you know exactly who it is that you are dealing with,...
by Nadia Finer | Jan 7, 2020 | Business
In this post, Nadia Finer, a micro-business coach who specialises in helping women max-up their micro-business answers a question from one of our community members – a graphic designer in Shrewsbury. Nadia provides solutions and ideas to help solve your most...
by Viv Oyolu | Dec 14, 2019 | Business
Recently I have been thinking how relevant or rather how-not-so-relevant a business plan is for a start-up in this present economic climate. In my mind a business plan ‘is a document that lays out the plan of how a business (product or service) will perform over a...
by Marianne Cantwell | Nov 17, 2019 | Business, Marketing
Myth: “If someone is paying me, I can’t say no” Ever been asked to do a little ‘extra’ or ‘help out’ an existing customer… and felt like you couldn’t say no? We’ve all been there. In fact, saying no to an existing client or customer is one of the biggest problems...
by Tamsin Fox-Davies | Sep 30, 2019 | Business, Marketing
Special offers have played an important role in how small businesses attract new customers and bring in repeat business since long before the term “online marketing” ever existed. Before email or Facebook, Twitter or Google, there were coupons in the local paper,...
