by Ann Smarty | Sep 3, 2019 | Marketing
Keyword research is a fairly simple but somewhat tedious task that most of us dread. But as it’s more or less a collection of repetitive processes that aren’t actually that taxing on the mind. Keyword research should be a part of every site owner’s overall...
by Ann Smarty | Aug 13, 2019 | Business, Marketing
Anyone who has created a blog or plans for it to be successful, knows that it needs to be seen. One of the main ways that people get traffic to their WordPress blog is through search engines and if your blog is buried ten pages deep when someone searches for your...
by Alicia Orre | Jul 2, 2019 | Business, Marketing
Social media: Confusing, mysterious, time-sucking, geekified, tech. Ewww… (It’s actually none of these things but for once I’m not here to persuade you otherwise. 🙂 ) As solo-workers this description depicts all of the things we’d rather NOT have to deal with in...
by Tomi Ayodeji | May 31, 2019 | Business, Marketing
I often wonder if there is any such thing as an overnight success. What seems sudden to us is usually the result of the consistent application of hard work over time. Most of us will have to make progress little by little. Here are a few lessons I’ve learnt from the...
by Alicia Orre | Apr 25, 2019 | Marketing
The temptation to sign up for every new social media platform can be overwhelming. As small business owners we’ve got entrepreneurial spirit in spades and chasing new shiny objects is our biggest downfall. What’s more, we are constantly blasted with facts, figures and...
by Karen Hardie | Mar 19, 2019 | Marketing
Every brand has a story. A tale of how it came to be, the person behind the logo, its history, how it grew, its ups and downs, etc. A story can be compelling, interesting, some have even had TV series or films made out of them (I’m thinking Mr Selfridge or the story...
